Back to profiles

John Loncz

Rochester, New York Area

After 14 years as a successful sales representative for some of the largest and most respected medical device companies, I combined my experience with my determination and ambition to create a business model that would best serve healthcare. The business provides medical supply manufacturers a novel and creative platform to increase sales by reaching customers they were previously unable to reach. Healthcare providers (primarily hospitals) are presented with rock-bottom pricing on medical supplies, lowering their unit cost and overall operating room expe...

Expert
$5/min
(0)
Request a Call

On-demand, expert advice.

Areas of Expertise

  • Sales Channel

    First-hand experience with medical supply/device transactions through various channels. Each channel has strengths and weaknesses and, accordingly, certain channels are ideal for certain products. The industry is ever-changing and highly regulated -- I can help educate you and guide you to the proper channel(s.)

    • Marketing and Sales
    • Distribution channels
    • Direct sales
    • Inside sales
    • distributors
    • GPO/IDN Contracting
  • Contracting

    Before a hospital buys medical devices/supplies, the physician, supply chain, and, if applicable, value analysis committee (VAC) must all be on board. During your product review, you need to be on a GPO contract, or sign a local contract. I provide insight regarding who to call on, as well as provide guidance during your sales calls and negotiations. I also share pitfalls you should avoid.

    • Marketing and Sales
    • Sales Strategy
    • GPO/IDN Contracting
    • Contracts
    • Negotiation
    • Value Analysis
  • Selling to the Hospital and Surgeon

    Simply manufacturing a better product will not guarantee success -- you need to sell it. I can navigate you through the sales cycle. If your product is proprietary, you are going to have to pave the way, which has challenges. If you product has competition, you will be faced with different challenges. I created markets and/or displaced the competition for 14 years. I can help you find the way.

    • Business
    • Supply chain
    • GPO/IDN Contracting
    • Materials Management
    • Competitive Landscape
    • competitive strategy
    • Intellectual Property

My Interests

Health Sectors
Medical Devices
Markets, Health Indications, Health Issues
  • Ambulatory Surgery Centers
  • Hospitals
  • Medical Devices
  • Physician Offices
Geographies
  • USA

Experience

  • President

    eStork | January 2014 - Current | Founder

    eStork, a subsidiary of Temida, LLC, provides medical supply manufacturers a novel and creative platform to increase sales by reaching customers they were previously unable to reach. Healthcare providers (primarily hospitals) are presented with rock-bottom pricing on medical supplies, lowering their unit cost and overall operating room expenditures. eStork -- Delivering Medical Supply Savings.

  • President

    Temida, LLC | October 2013 - Current | Founder

    Temida exists to provide order and value to the hospital supply chain purchasing function. We recognize the dichotomy between a hospital’s lean operating structure and the practitioner’s access to optimal products for patient care. On behalf of our clients, we will use our expertise to negotiate value and savings with vendors while providing continued access to state-of-the-art products. Our goal is achieved once we realize the savings through procurement, and provide balance between product cost and the intrinsic value of the product utilized by the practitioner.

  • Territory Business Manager

    Mentor Worldwide | July 2008 - October 2013 | Employee

    Represented market leading aesthetic and reconstructive products, including breast implants, tissue expanders, and acellular dermal matrix.

  • Territory Manager

    Baxter BioSurgery | August 2003 - July 2008 | Employee

    Masterfully represented portfolio of industry-leading surgical hemostats and sealants to hospitals and ambulatory surgery centers.

  • Territory Manager

    Atrium Medical | November 2000 - August 2003 | Employee

    Provided vascular implants, thoracic products, and general surgery products to hospitals.