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Ronald Bracken

Greater Atlanta Area

Ronald Bracken is an accomplished Research and Development Executive with 24 years experience in corporate R&D and manufacturing environments. He has launched numerous new technology platforms throughout his career. His expertise covers a broad array of medical products including: infection control, urology, implants, peripheral vascular, airway management, bowel management, brachytherapy, wound care, wound drainage, feeding, electromechanical devices and biopsy. He is a proven leader with strong analytical and problem solving skills. He can build consens...

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Areas of Expertise

  • Medical Devices

    Experience in all aspects of global product development and commercialization which include: strategy development, acquisitions, talent management, portfolio management, project management, technology assessments, budgeting, ideation, identification of unmet needs, product requirements definition, product design and development, clinical trials, process development and commercialization.

    • Research and Clinical
    • Bioengineering
    • Urology
    • Antimicrobial Coatings
    • Implantable Devices
    • Catheters
    • Tissue Engineering

My Interests

Health Sectors
Medical Devices, Biotech

Experience

  • Principal

    Paladin Biomedical Consultants, LLC | December 2013 - Current

  • Member Board of Trustees

    Georgia Tech Research Corporation | December 2011 - Current

  • VP, Strategic Initiatives

    CR Bard, Bard Medical Division | December 2011 - Current 2013

    Led reinvention of $400M urology drainage business by identifying innovative new products which will transform the market. Managed research and development of new catheter materials with anticipated launch in mid- 2013.

  • VP, R&D

    CR Bard, Bard Medical Division | December 2006 - Current 2011

    Appointed to the BMD management board and assumed executive responsibility for all divisional R&D functions. Launched over 30 new products with cumulative new product sales over $600M. Experienced a 4-fold increase in R&D spending, had a 3-fold increase in personnel, introduced 3 new product platforms, and completed two acquisitions.

  • R&D Director

    CR Bard, Bard Medical Division | December 2005 - Current 2006

    Project leader responsible for C.R. Bard’s largest development program, the Agento silver coated ET tube project, as well as the $1.7M capital project for establishing the manufacturing operations. Responsible for the management of three departments: Advanced Manufacturing Engineering, Infection Control Technology, and Airway Product Development comprising twelve engineers, scientist, technicians, and toolmakers.

  • Sr. Program Manager

    CR Bard, Bard Medical Division | December 2002 - Current 2005

    Managed teams of engineers who introduced new products including a 2-piece channel drain with sales exceeding $2M the first year, Complete Care™ antimicrobial urine collection systems, and the Ez-Lok™ safe sampling port for our urinary collection systems. Managed, the Agento silver coated ET tube project which included clinical trials, reimbursement activities, operations planning, and marketing support. Established the infection control technology research center.

  • Program Manager

    CR Bard, Bard Medical Division | December 2000 - Current 2002

    Led the development of two next generation infection control Foley catheters. Developed the product and submitted for 510k concurrence just 8 months after project initiation. Established a pilot manufacturing facility for process development.

  • R&D Section Head

    CR Bard, Bard Medical Division | December 1999 - Current 2000

    Led the engineering teams responsible for introducing several silicone Foley catheters: temperature sensing catheters, 3 way irrigation catheters, Lubri-Sil® hydrophilic coated catheters, Lubri-Sil® I.C. antimicrobial catheters and accompanying Foley tray configurations. . Served as technical project leader for establishing the Nogales silicone manufacturing operation.

  • R&D Engineer, Sr. Engineer

    CR Bard, Bard Medical Division | December 1995 - Current 1999

    Led new product development teams and managed entry level engineers. Responsible for all R&D activities related to silicone medical device development and the associated processes.

  • Senior Chemist

    Schering Plough Healthcare Products, Footcare R&D | December 1989 - Current 1995

    Developed a new silicone gel technology platform and launched 6 new products in 24 months.

Education

  • University of Southern Mississippi

    Bachelor of Science (B.S.) | Polymer Science